Branding & Vocabulary

Link: Steel Kaleidoscopes: Modern-Day Brands.

I don't "Google" things, I search for things (on Yahoo).  I use Blockbuster and not Netflix.  I don't have or want an ipod.  I do drink Starbucks but I don't call all coffee Starbucks.  People that throw out these terms think they're being cool.  Sounds to me like their world is pretty small.